Tale of Two Jobs Messages

While the perceived order of benefits from renewables and natural gas on this chart might be expected, it also depicts a glaring PR issue renewable energy advocates need to address. Despite the continued upward trend in the number of direct and indirect jobs generated by the cleantech industry overall, the link between renewable energy and jobs is lost on too many Americans. It's time clean energy advocates ramp up their messaging on jobs and career opportunities. Losing control of the narrative is too costly for the planet and our children.